London Festival Award
Cantv
Un minuto de silencio
We created three (3) versions that consisted in six (6) different commercials, generating a total of 18 commercials. These commercials were broadcasted during each inning or time out of an entire baseball game. The concept revolved around a game spectator that is talking passionately on the phone with a friend while watching the game. The intention of the campaign was to demonstrate that Cantv has long coverage with a flat rate, allowing customers to have long calls without additional costs, especially while talking to a friend around baseball season!